Oct 5 2022
ITV will rebrand main channel as ITV1
ITV has confirmed that it is set to rebrand its main channel as ITV1 following the upcoming launch of its new streaming platform ITVX. In a statement, the broadcaster said the main channel will become ITV1 “as part of a refresh of all our channels this Autumn”. “ITV will be bringing in some refreshed channel […]
Jan 13 2023
ITVX launch month delivers 55% increase in ITV’s streaming viewing and 65% increase in online users
ITVX, ITV’s new, free, ad-funded streaming service, has enjoyed a strong launch month delivering a 55% increase in ITV’s streaming hours in the first month after its launch (8 December 2022 – 7 January 2023) compared to the same period last year. During the launch month ITV’s online users increased by 65% compared to the […]
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By Expat • ITV • Tags: ITVX, Streaming