STV Launches HD Service

STV is to launch its first High Definition service, STVHD, bringing viewers Scotland’s most popular peak time TV schedule in crystal clear clarity, making programmes brighter and sharper than ever before.
STVHD will be a completely separate channel on Digital Terrestrial Television/Freeview on channel 51 and on Virgin Media on channel 113. It will be available in time for the World Cup launching on 11 June. STV HD brings football games to life, adds more energy to entertainment and offers drama in all its gritty glory.

The channel will feature all of the 2010 FIFA World Cup games exclusive to STV throughout the tournament in High Definition, bringing viewers closer to the most exciting sports event of the year like never before.
Viewers can get closer to the action of all their favourite shows, such as X-Factor, Coronation Street and the new series of Taggart, as this cutting edge technology presents STV in amazing detail.
Bobby Hain, managing director of Broadcasting at STV, said: “We’re thrilled to be bringing viewers a brand new STV HD service, offering our programmes in crystal clear vision and incredible clarity. We’re particularly pleased that we’ll be offering all of the STV World Cup games in HD for our nation of football fans on both DTT and Virgin Media.”
STV is currently working with Sky, Freesat and ITV Network with a view to making STVHD available via satellite as soon as possible and will provide an update on this in due course.