Sky confirms launch of second slot SkyCard

Sky has announced plans to launch its own credit card which will be able to be inserted into Digiboxes to reward subscribers for remaining with the servivce. Viewers will be able to earn reward points on purchases made using their remote controls. Sky has signed a deal with Barclaycard to launch ‘SkyCard’, which subscribers will be able to insert into the second slot of their set-top boxes. Jon Florsheim, Sky’s chief of sales, said: “SkyCard will build on the value delivered to customers, enabling them to save money through the loyalty scheme and to get more out of their Sky digital subscription.”