Analysts, including JP Morgan and Citi Group, have predicted strong growth for ITV. This follows a recent management reshuffle, in which Kevin Lygo replaced Peter Fincham as director of television and outgoing Arts Council chairman Sir Peter Bazalgette was unveiled as the replacement for chairman Archie Norman.

The new senior management team are set to address falling viewing figures amidst the release of their full-year report on Wednesday 2nd March.
As part of the report Chief executive, Adam Crozier, is to reveal plans on how Lygo will rebuild ITV’s factual and entertainment divisions.

Citi Group predicted that ITV would post pre-tax profits of around £836m on Wednesday, up from the £712m recorded in 2014. In Addition, revenue growth is expected to climb to around ££2.9bn, from £2.5bn in 2014 and production arm ITV Studios is expected to return external growth of £800m, up 45% year on year.

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By Expat