Digital UK becomes “Everyone TV”

EVERYONE TV is born today, the new name for Digital UK, the organisation that brings free British television to everyone and the platform operator of Freeview, the biggest platform in the UK, and of its satellite twin, Freesat.

Owned by the UK’s leading public service broadcasters, the change in name reflects a revised mandate for the organisation: to lead the evolution of free, universal, high-quality television, in a way that protects and strengthens the social glue provided by Britain’s broadcasting heritage.

From today, Everyone TV, a name that reflects the vital importance of cherishing the universal nature of television, will guide Britain into a new era where audiences can still watch their favourite PSB TV shows without charge whatever platform they choose.

Freeview and Freesat, which together offer 100% coverage of the nation and serve 18 million British homes, will retain their consumer brand identities. But the overarching company now has a name that underlines its mission to ‘champion free TV for all’, serving every British household in a bid to safeguard the nation’s shared love of unifying, magical television moments.

To herald the next chapter in the company’s history, there will be a new top-tier of Directors at Everyone TV under CEO Jonathan Thompson.

Jonathan will introduce his senior team to the industry at the Outside the Box 2023 conference in London this morning (Thursday January 26th).

Ahead of the event, Jonathan Thompson, CEO of Digital UK, said:

“Among our tasks in the years ahead is defusing a threat to universality that could catch the industry by surprise. From the Queen’s funeral to the victorious England women’s football team, shared moments of sorrow and joy, drama and poignancy, are currently brought into every British home simultaneously by our world-leading television industry. But that could be lost in a fragmented future world of TV viewing. We at Everyone TV will lead the evolution of free television services in the UK so that universality – in all senses of the word – remains a fundamental principle.”

Digital UK was founded in 2005 by the broadcasters and transmission companies of Britain with the purpose of masterminding the switchover from the analogue aerial system that had brought television into our homes since the first days of BBC TV in the 1930s to the Digital Terrestrial Television (DTT) that we use today.

Digital UK’s Chair of over ten years, Caroline Thomson, said:

“Digital UK has come a long way since it delivered digital switchover over a decade ago. The new name very much reflects the organisation’s changed role in managing all the UK’s free TV services to the benefit of viewers and wider society. With a strong track record of delivering results, a culture built on partnerships and collaboration, and support from public service broadcasters, I’m confident it can continue to serve UK audiences and the wider broadcasting ecosystem.”

Jonathan Thompson added:
“Over the coming years, the vital role of television in information and education as well as entertainment will need careful oversight to protect it. Having the right senior leaders in post at Everyone TV is critical to ensuring we can achieve our strategic objectives of successfully delivering the evolution of our free TV platforms for a digital age and supporting the health of free-to-view TV for the long term.”

Everyone TV will have a team with unrivalled experience in the areas of the TV industry that make all else possible in Britain’s world-beating broadcasting sector.

Source: Everyone TV